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THE 38th SIGEP, THE GREAT ´SWEET´ BUSINESS SHOWCASE, INAUGURATED

Press release n. 21 of the 25/01/2017 9.36.53 ( download )

The president of Italian Exhibition Group, Lorenzo Cagnoni: ´We expect a record edition that will confirm the correctness of the merger of Rimini and Vicenza expo centres´

.Rimini, 21st January 2017 . Inaugurated today at Fiera di Rimini the 38th edition of world leading SIGEP exhibition of artisan gelato, pastry, bakery and coffee, organized by Italian Exhibition Group, the new company founded with the merger of Rimini Fiera and Fiera di Vicenza.

A merger that IEG president Lorenzo Cagnoni mentioned at the ribbon cutting ceremony. He said, ´This operation is an absolute innovation, which has led to the launch of Italy´s top expo organizer as far as profitability and number of directly organized exhibitions are concerned, the second for turnover and which can provide a hub for the aggregation of others.´ Regarding SIGEP, Cagnoni added, ´We´re beginning 2017 with a first test, the result of which is almost certain. SIGEP is the world leader for the artisan confectionery sector and this edition promises to exceed the extraordinary record of 2016, with over 200,000 trade visitors attending. If the figures confirm our expectations, the year in which the premise at the base of the merger between Rimini and Vicenza will be judged will be started with a bang.´

At the ribbon-cutting with Cagnoni, participants included Rimini´s Mayor, Andrea Gnassi, IEG Vice president Matteo Marzotto and General Manager Corrado Facco, in front of an audience of Authorities and trade members, who were already there from opening time at the expo centre, which was entirely occupied, including the newly inaugurated extension, by 1,250 exhibitors.

Mayor Gnassi said, ´In a country that frequently has difficulties setting up relationships, there are also people who look to the future. For Italy, Rimini and Vicenza expo centres are economic realities founded to ensure prospects of development: concrete examples of how, with lucidity and intelligence, it is possible to set up solid systems without the restrictions of administrative frontiers and Ôparish´ mentalities.´ Gnassi added, ´From the Milan Expo, we realized that our great food and biodiversity enable Italy to walk tall anywhere in the world: SIGEP is part of this system.´

A SIGEP in really great form, with new products and features as far as the eye could see. The International artisan confectionery expo offers ´strong palates´ alcoholic gelato, whereas gourmets can taste buffalo mozzarella cheese flavour gelato with sauce and pieces of semi-candied tomato, through to porcini mushroom flavour gelato and gelato-pops that bring to mind Abruzzo´s ´arrosticini´ (barbecued meat skewers) with their shape and colours. But SIGEP is not only gelato. There´s also a life-size statue of Julius Caesar and a highly detailed reproduction of the Trevi Fountain, spectacular works of art in sugarpaste. New ideas include Vegan crème brûlèe, coffee with hints of biscuit and freshly baked bread and a gelato parlour, coffee bar, pastry shop and pizza parlour simulator: donning a VR headset, visitors enter a 3D world that simulates a visit to a venue that has just been designed for them.