SIGEP Vision Talk: global trends and future scenarios of the gelato and foodservice industry

SIGEP Vision Talk explores the global trends and future scenarios shaping the gelato and foodservice industries.

Moderated by Flavia Morelli, Group Exhibition Manager of the F&B Division at Italian Exhibition Group, this panel features esteemed international experts who will share their insights on market dynamics, innovation, sustainability, and the opportunities driving growth in different parts of the world.

The panel will delve into the impact of emerging technologies, the evolution of consumer preferences and the strategies for building sustainable, future-ready brands in the foodservice industry.

Key speakers:

• Edurne Uranga, Vice President Foodservice Europe – CIRCANA, discussing emerging global foodservice trends across the U.S., Europe, and Asia.

• Massimiliano Zucchi, CEO of La Romana dal 1947 - Italy, highlighting the role of innovation and sustainability in scaling an artisanal gelato brand while maintaining authenticity.

• Shelley Hwang, founder of Pinkberry - USA, reflecting on the journey of transforming a local frozen yogurt concept into a global success and addressing trends in health-conscious foodservice.

• Mohammad Alsuri, Learning and Performance Director at Al Tazaj – Saudi Arabia, shedding light on the immense potential and unique characteristics of the booming Saudi Arabian hospitality market.