SIGEP 2025 consolidates its role as an incubator for the Foodservice market by reconfirming the Start-Up and Innovation Area, with the aim of creating new business opportunities and encouraging dialogue between the world of companies and young entrepreneurs.

An exhibition area, both physical and virtual, entirely reserved for innovative Start-Ups and young Italian companies offering technologies and new solutions, raw materials, ingredients, machinery and packaging in the artisanal ice-cream, pastry, coffee, chocolate, bakery and pizza sectors.

The initiative, part of a broader project that includes the Innovation District with conferences and awards for innovative projects at the exhibition, is organised by Italian Exhibition Group and has ANGI, the National Association of Young Innovators, as its main partner.

  • Who is it addressed to?
  • Objectives of the initiative
  • Evaluation of applications


Start-ups registered in the Italian Companies' Register in the special section of Innovative Start-Ups (cf. Law no. 221 of 18 December 2012) that meet the following minimum requirements may apply for the initiative:

  • development projects consistent with the theme of the Sigep event in the sectors of gelato, pastry, coffee, chocolate, pizza and development technologies;
  • have already completed at least the seed round or, alternatively, be active on the B2B market and have a portfolio of customers;
  • have a website.
  • To offer new business access to a prestigious national and international stage where to create exchanges and share ideas: the perfect environment in which tradition and innovation meet
  • To create meeting opportunities between the companies present at the event and the Start-Ups that can encourage product and/or service innovation
  • To encourage the identification of the Italian innovative system as a primary interlocutor in the development of products in the sector at national and international level

Applications received with the requirements set out in the previous point will be evaluated by a committee, awarding a score for each of the following elements

  •  innovative content of the product or service (1-10)
  •  collaborations and partnerships (1-5)
  •  product or service already industrialised and ready for the market (1-10)
  •  consistency with the sectors of the Sigep event (1-10)

Without prejudice to the fulfilment of the requirements indicated above, only the first 30 Start-Ups that obtain the highest score on the basis of the evaluation carried out according to the criteria indicated in this expression of interest will be selected.

Want to know more?
For more information plaese contact:
Jessica Carnesecchi
(+39) 0541 744 520