The Young Ideas contest is aimed at young people from Italian hotel schools and professional training institutions. The contest takes place in the Bakery Arena and represents an opportunity for young talents of the bakery art to compete by submitting themselves to the judgement of experts in the bakery sector and developing new skills through meetings with professionals and the development of innovative technologies.

The challanges of the 2024 edition:

• Ciabatta bread
• Free choice of bread
• Small-sized breads
• Viennoiserie
• Art piece on the theme "Guglielmo Marconi, 150 years since his birth".

There will also be demos and show cooking of an international nature, thanks to the participation of the delegations of China, Peru and Switzerland, 3 excellences bakery schools in charge of organizing the selections for the world championship "Bread In the City 2025". During the 5 days, finally, Associations and Partners will take turns on stage to explore new trends and discuss current and future scenarios in the industry.