NEWS
SIGEP WORLD hosted the talk ‘Foodservice Consumer and Market Trends: Focus on the US’ conducted by Mintel. The meeting analysed the evolution of US consumer habits and priorities in the foodservice sector, with particular focus on the impact of inflationary pressures on the market.
According to Kantar Profiles/Mintel research conducted in October 2024, 50 per cent of respondents in the US choose to eat out to treat themselves, 46 per cent to enjoy a new experience, 38 per cent to save time and 31 per cent to take advantage of available offers.
This data offers important insights for foodservice companies, which according to Mintel can satisfy consumers' desire for “special treats” by offering dishes with seasonal ingredients and innovative combinations. In addition, reinventing formats, developing loyalty programmes and using gamification are key strategies for attracting new customers and retaining existing ones.
Particular emphasis should be placed on satisfying both the demand for traditional ‘sit-down’ meal experiences and the demand for convenient and quick options, a fast-growing trend especially among young people.
PUBBLICAZIONE
19/01/2025
Other related news
20/01/2025
AIBI and ASSITOL: annual production of bread and bakery products in Italy at 2 million tonnes
19/01/2025
Saudi Arabia Guest Country: a bridge to the future of Foodservice
21/01/2025
Assoturismo: in 2024 foreign tourists spent one billion euros on artisanal ice cream
21/01/2025
Coffee Arena: winners of the Italian Barista Championships announced
21/01/2025
Gelaterie d'Italia Guide 2025: Three Cones increase, with 6 new entries
22/01/2025
Gelato Day, Vincenzo Squatrito signs the ‘Hallelujah’ flavour with roasted hazelnuts and chocolate
20/01/2025
Gelato Europe Cup: Germany, France, Italy and Belgium go to the world final
19/01/2025
Gelato Europe Cup: first day concluded
22/01/2025
Maestro Ronero Julio Enrique Ayan Rial, UNESCO intangible heritage, presents coffee aged in historic rum barrels
19/01/2025
The future of panettone: deseasonalisation and innovation
19/01/2025
The coffee sector invests in digitisation and technology
21/01/2025
The ‘sweet ending’ makes its way into new pizzeria trends
18/01/2025
The 46th edition of SIGEP WORLD, the largest ever, has been inaugurated
22/01/2025
China triumphs at the 6th Bread In The City - Bakery World Cup
19/01/2025
European foodservice expenditure exceeds pre-Covid levels: +9%.
21/01/2025
Artisanal pizzeria chains: a growing phenomenon