Evento
Panettone from an Italian Christmas cake has become a seasonally adjusted global product that is consumed all year round. A constantly evolving global business with a growing demand, especially in emerging markets, which pushes the industry and artisans to innovate and satisfy increasingly demanding palates.
Under the guidance of Maestro Giuseppe Piffaretti, creator of the World Cup of Panettone, and through the professionalism and experience of international masters such as Christophe Louie (France)-Jose Romero Barranco (Spain)-Andrea Besuschio (Italy)-Jimmy Griffin (Ireland)-Yahei Suzuki (Japan) we will trace the evolution of the market, consumption trends in the various countries and the strategies of professionals to conquer consumers. We will discover new flavours, formats and production techniques that are redefining this traditional dessert.
A cura di Panettone World Cup
19 gennaio , 10:30 - 12:30
Lingua dell'evento
inglese
Categoria
pastry
Tag
Sigep Vision
Tipologia
talk
Relatori
José Romero Barranco
Maestro Pasticciere
Christophe Louie
Maestro Pasticciere
Andrea Besuschio
Maestro Pasticciere
Jimmy Griffin
Maestro Pasticciere
Yahei Suzuki
Maestro Pasticciere
Giuseppe Piffaretti
Ideatore Coppa del Mondo del Panettone